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Liar, liar: Top 25 lies told by freelancers and clients

Do you want to express yourself better in your business writing? Then tidy up your sentences. Looking closely at sentence length and structure will help make your words work for you.

Better sales conversion through measuring

For better sales conversion, you must eliminate waste. It’s easy to waste too much time and money trying to convert customers and waste revenue from failing to convert customers. To speed up the process, you must measure your Sales Conversion Rate.

Seven reasons NOT to blog

You’ve read enough articles telling you why you should blog.

What about reasons not to blog? This will help you objectively decide whether you should or shouldn’t start a blog.

Free fame: how to boost publicity for your business

Writing articles doesn’t cost a cent, but the results are priceless. It’s the perfect publicity-boosting activity for every business in all economic climates. Read on to find out how article marketing is good for your business.

10 ways to boost morale and productivity

It's hard to have happy, productive staff in a climate when the bad news just keeps on rolling. The good news is, there are cheap and easy ways to increase productivity (and smiles) in the workplace.

Get ready now to avoid unfair dismissal claims

Companies should review the performance of existing staff and determine whether disciplinary action needs to be taken before the changes to unfair dismissal laws come into affect on 1 July.

Client meetings: what am I doing here

I’m as social as the next guy. I love people and I adore lounging around in cafes. One thing I hate, though, is putting on a posh shirt and slogging across town for client meetings only to have my time wasted. Frankly, I’m over it.

Five steps to managing anxiety

Some of the small business owners I work with are feeling more anxious than usual. This is not surprising as these are unsettling times, so here are five steps to help you with managing anxiety.

Business commitments: Is your word your bond?

‘Gumps’, the oldest member of my family, is a 91 year old country stockman. Back in the day, he did big deals on nothing more than a handshake. But it seems business commitments and promises are getting increasingly casual. Is your word your bond?

Online marketing tips for local businesses

Often I hear “my web site doesn’t work because I only service local clients”. Here are online marketing tips for soloists to effectively market their local business on the Internet.

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